So who are we?

We have come a long way since the early days of the dodgy screen printing in the French Alps.
But there is still a long way to go.
Matt & Michael are proudly still in full control of Bleubird – no external investors or big wigs telling them how to run the business.
The Bleubird Team is a tight knit bunch, passionate, ambitious bunch, all on the same page with the same goal in mind.
Running Bleubird the right way is vitally important to every member of the team. Our eco side comes first and our work in Malawi is not just something to be proud of, but it is making a tangible difference to local people and the environment.
Our teams internal mission statement is this:

A passionate and purpose driven team on a mission to make days that count.

And Days That Count is who we are. We’re all about the good times, the little moments, the times spent outdoors, enjoying what nature has to offer, whether it’s a 3-day hike or a simple morning beach walk, we are on a mission to promote this way of life far and wide and to encourage people to get out and do what makes them happy – and the products? They are simply a tool to get you there, protect you while you’re out there, or remind you of what’s important.